Never write lots of content just for its own sake. Your blog articles need to be well researched and relevant to your target audience and keywords. Just writing for the sake of writing will lead to failure. Content is what makes a blog succeed, or fail.
Think about what you want to achieve through your blog before you create it. Is it because you are looking to get your name out there or are you looking to be seen as an expert for one particular field? Maybe your main goal is to increase your income. Maybe you have a variety of goals in mind. It's essential that you understand what your goals are and your market, and then proceed accordingly.
To ensure you do not develop a writer's block, create different types of content including audio, video and written content. Different media types will help spice up your blog. This helps you come up with fresh ideas that are interesting while constantly giving you new ways to stimulate your thoughts.
You must update frequently to keep your blog fresh. If you make a concerted effort to produce new content regularly, your audience will not only return, but they will recommend your blogs to others. Try to post at least daily, if possible. If you neglect to add new articles to your blog, you will rapidly find that your readership decreases. You should make an attempt to do a new blog post daily.
An excellent method of building traffic to your blog is to trade links. The way to do this is to seek out other bloggers that offer relevant content to yours, and then trade links with them. By doing this your visitors have a way of reaching their blog, and their readers have a way of reaching yours. Don't waste your time or your readers' time by trading links with sites that aren't relevant to your own blog. Focus on generating quality traffic that will help you rank higher in the search engines.